If I'm SK and crew, I'm not selling UT and Austin - right now there's nothing to sell. You can't sell history to 18 year olds. I'm selling experience at AL, the NFL, UW, and experience with Saban. I'm selling the successful components of those programs that are being installed in Austin. I'm also selling playing time.
I agree with following another CFB program - a kids' college, parent's college, other relative's college, up-and-coming CFB program, up-and-coming coach, or any other reason to adopt a 2nd program. For the last 20 years, I've had a 1A (UT) and 1B (other college I've adopted) that I root for. My 1B college has changed over the years but it's not a yearly change. I can tell you my CFB weekends couldn't be happier.